LPGA Announces MCKAYSON New Zealand Women's Open
New Zealand Golf is excited to announce the LPGA Tour will be heading to New Zealand next year for the MCKAYSON New Zealand Women’s Open which will take place 28 September - 1 October, 2017 at the Windross Farm Golf Course in Ardmore, Auckland.
The MCKAYSON New Zealand Women’s Open, which will boast a purse of US$1.3m, will mark the first LPGA or PGA TOUR event to take place in New Zealand.
“The MCKAYSON New Zealand Women’s Open will be a tremendous addition to the LPGA schedule in 2017 and beyond,” said LPGA Commissioner Mike Whan. “We’re excited to extend our global reach, partner with a great company like MCKAYSON, and enable our Tour Players and global television viewers to experience the beauty of New Zealand.”
New Zealand Golf and its promoter The Clubhouse (NZ) Limited have reached a significant title sponsorship agreement with MCS Holdings Inc. which owns the apparel and accessory sports brand MCKAYSON.
MCKAYSON is a newly launched global brand offering high quality sportswear created using its own unique design team, a high level of technology and powerful sourcing capability throughout the world.
“We are pleased to become the title sponsor of the MCKAYSON New Zealand Women’s Open and play an integral part in a new tournament on the LPGA Tour,” said MCS Holdings Inc Chairman, Min Cheol Kim.
“MCS Holdings Inc will utilize this sponsorship as a means for extensive promotion and marketing to build MCKAYSON as a successful international brand in the global market. The company also believes it has a social responsibility to the game of golf through its sponsorship which offers both tangible and intangible benefits to our company and New Zealand.”
The announcement today is the culmination of a two-year vision to attract one of the world’s biggest women’s sporting organizations to New Zealand, said The Clubhouse (NZ) Ltd managing director, Michael Goldstein.
“This has been made possible with the fantastic sponsorship from MCKAYSON and the support from Auckland Tourism, Events and Economic Development (ATEED) and we thank them for sharing our vision.”
Auckland Mayor Phil Goff says “The tournament allows us to work with Government to showcase Auckland to wider high-value tourism markets like those in China, Japan, South Korea, the US, Australia and the UK.
“The media exposure alone in the high value markets will reach millions of people. The coverage we get from this will help grow golfing tourism to the benefit of Auckland.”
The announcement will present an historic first opportunity for Rolex Rankings No. 1 Lydia Ko to compete in an LPGA event in her home city of Auckland.
“I am so excited with this announcement to bring the LPGA to my hometown in Auckland,” said Ko. “I am honoured to be the first player to sign up to play. It is going to be amazing for me and my family to host my LPGA friends in my country. I want to see golf grow in New Zealand and more women playing the game, so this news today is fantastic.”
The tournament, established in 2009 and co-sanctioned on the Ladies European Tour from the following year, will continue to build upon the growth of golf in New Zealand with more than $500 million invested in new golf facilities over the past 15 years, including the Brett Thomson and Phil Tataurangi-designed Windross Farm Golf Club which will host the event.
“New Zealand Golf is thrilled with the boost for golf and the golf industry in this country and for the women’s game in particular,” said New Zealand Golf CEO, Dean Murphy.
“Inbound golf tourism brought in $329 million to New Zealand in the year ended August 2016, which was a 23 per cent increase over last year.
“The LPGA international platform will allow Auckland and New Zealand a unique opportunity to promote ourselves to a worldwide audience in over 150 countries with over eight hours of television coverage.
“We have a chance to show off our great golf courses in this country to a massive global audience and build on the investment in golf infrastructure and tourism. Bringing the major women’s golf tour to this country will provide an unprecedented opportunity for all golfers and sports fans to watch some of the game’s best players in action, as well as excite young kids to take up the sport. And it gives us a chance for Lydia to play in an LPGA event here at home.”
Tickets will go on sale early next year, with more details to be released in the coming weeks. For more information on the event please visit: www.nzwomensopen.com.
ABOUT THE LPGA:
The LPGA is the world’s leading professional golf organization for women. Founded in 1950 and headquartered in Florida, the association celebrates a diverse and storied membership with more than 2,300 members representing 30 different countries. With a Vision to inspire, empower, educate and entertain by showcasing the very best of women’s golf, LPGA Tour Professionals compete across the globe, while dedicated LPGA Teaching and Club Professionals (T&CP) directly impact the game through teaching, coaching and management. The Symetra Tour consistently produces a pipeline of talent ready for the world stage. Follow the LPGA on its television home, Golf Channel, and on the web via: www.LPGA.com, www.facebook.com/LPGA, and www.youtube.com/lpgavideo.
MCKAYSON is a newly created sports brand in apparel and accessories, owned by MCS Holdings Inc based in Seoul, Korea. The spirit of MCKAYSON comes from the home of golf in Scotland where its brand identity, concepts and mood derive. The company’s adage “We are MCKAYSON” encompasses all the sports the clothing represents from golf, yoga, running, general fitness and active lifestyle. MCKAYSON has established itself first in the golf apparel market in Korea and Asia but will expand to global markets, with its golfwear a mix of artistic sense with functional and performance materials.
ABOUT WINDROSS FARM GOLF COURSE:
Set amongst picturesque panoramas south of Auckland is New Zealand’s brand new golf course, Windross Farm. It is a welcome addition to the North Island golf course offering and a facility that promises a special golfing experience. The new course traverses 60 hectares of pristine farmland with 360 degree views of spectacular tree-lined hills and lush green countryside. Windross Farm has been developed as a unique inland links-style course that offers a mixture of flat and undulating ground, man-made lakes and strategically placed dramatic bunkers to offer the best of golf and the natural environment.
ABOUT THE CLUBHOUSE:
The Clubhouse Limited is a New Zealand based sports marketing agency specialising in major events. It is associated with other major events in New Zealand including the ISPS Handa New Zealand Open, the Asia Pacific Amateur Championship and event development for the WRC Rally of New Zealand.
The Clubhouse (NZ) Ltd is a privately owned company and subsidiary of The Clubhouse Ltd. It has been established for the sole purpose of promoting and delivering the MCKAYSON New Zealand Women’s Open. Its directors will include managing director Michael Goldstein, New Zealand Golf CEO Dean Murphy, and experienced independent directors Graham Child (Chairman) and Hilary Poole. Graham is a previous chair of Hockey New Zealand, and current Board member of The World Masters Games (Auckland 2017), Aktive Auckland and a number of private companies. Hilary Poole is past CEO of Hockey New Zealand and Netball New Zealand, and holds several other private directorships